Complex problems. Considered design.
19 projects across B2B product design, brand systems and AI. Every one of them shipped.
Viking Analytics
Brand, website, partner program and product redesign for an AI predictive maintenance platform.
Outcome: 100% more website traffic
CapillaryFlow
A full business transformation, spanning rebranding, website, partner program, digital product, and go-to-market strategy, that turned a single-product golf company into a multi-vertical technology
Outcome: Red Dot Award
MuchSkills
We built MuchSkills ourselves, from a colour-coded spreadsheet to a Red Dot Award-winning skills intelligence platform now used by teams worldwide.
Frontgrade Gaisler
A comprehensive brand evolution and digital platform for a world leader in radiation-hardened microprocessors, bridging complex aerospace engineering with modern B2B design to drive high-intent leads
Freepower
Brand, website and mobile app design for a wireless charging company, across a name change and two rebrands.
Outcome: 124% more website traffic
TG0
A strategy, partner program, and website redesign that gave a pioneering touch-sensitive technology company the credibility to scale, win investor confidence, and land larger clients.
Lolo.co
One month, working in sprints alongside Lolo's developers. We rebuilt the platform's interface and design system.
Outcome: 93% more organic clicks
Blimp app
Brand, bilingual website and SEO for an enterprise photo documentation platform used by logistics and warehouse teams.
Outcome: 2 years down to 6 months
Sourcing Allies
Sales process, lead generation and marketing automation for a China sourcing partner serving customers in the US and Europe.
ProtoAnything
Logo, website, illustrations and communication design for a manufacturer of fast, high-quality prototypes.
Privasea
We delivered the full Privasea identity, including the website and the ground-up design of the FheID mobile app. Our work covered the entire product suite, developing the token staking dashboard, a
Pitchago
Product design, brand and website copy for a platform that gets startups investor ready.
Mentice
Rebrand, website, design system and global SEO for a listed medical simulation company.
Learnit
Website, brand, copy and customer journeys for a US upskilling provider working with SMBs and large enterprises.
Investor Mentice
A compliance-led investor relations site for a listed medical technology company, built and automated in Webflow.
HardSkills
Up Strategy Lab's own venture. Brand, product design, SEO and investor material for a research talent platform.
Outcome: 3x organic traffic
Cogoport
Brand, website, content and product UX for a freight booking platform used by importers and exporters.
Outcome: 100+ mobile operators
Appland
Sales, marketing and channel partner strategy for an app store platform sold to mobile network operators.
Airpelago
Brand, website, copywriting and SEO for a drone company changing how power infrastructure gets inspected.